Brand Naming workshops
Our naming workshop is designed to help you create a strong and trademarkable brand name that aligns with your company's mission and resonates with your customers. Through a guided process that takes into account trademark law and emotional language, we'll help you generate a unique and memorable brand name that protects your intellectual property. Whether you're a startup or an established business, our workshop will provide you with the expertise you need to create a brand name that leaves a lasting impression.
Step-by-Step to a perfect brand name
Join our step-by-step guided online naming workshops, designed for the founding team and led by experienced facilitators. Discover everything you need to know to develop a strong and memorable brand name, from theory to strategy.
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BRAND NAMING WORKSHOP
One-day kick-starter Brand Naming Workshop is a quick and effective way for start-ups and corporations to develop a strong and trademarkable brand name.
During the Brand Naming workshop we will: ​
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Develop a powerful brand name that aligns with your goals using our step-by-step process.
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Our process covers theory, strategy, and semantic mapping to help you generate a unique and memorable brand name.
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Explore naming techniques and conduct a deep dive naming exercise to actively develop name results.
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After identifying your top three name choices, we will thoroughly examine each name to ensure its suitability from all aspects.
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Make an informed decision and enjoy your new brand name with confidence!
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BRAND NAMING WORKSHOP & BRAND STRATEGY
One-week advanced Brand Naming Workshop combined with Brand Strategy to start-ups and corporates helping you to develop a strong and trademarkable brand name and brand identity to differentiate you from your competitors.
During the Brand Strategy workshop we will additionally cover:​
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Brand and Company Audit: we will analyze your company's current state and align your team with a clear direction, purpose, and values to develop a strong brand, and see the opportunities.
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Brand Personality & Brand Voice
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Your Brand Position & Value Proposition
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Your Brand Story & Your Why?
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Your Target Audience & Ideal Customers
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Marketing roadmap
The importance of your brand name
A brand name is much more than just a label. It is a vital part of any business's identity and can have a significant impact on its success. Not only does a strong brand name help customers identify and remember your product or service, but it also serves as a legal protection for your business. By securing a trademark for your brand name, you can prevent others from using it and protect your business from potential legal issues. In short, a well-chosen brand name is crucial for building a strong brand identity and protecting your business's legal rights.
Recommended by the best:
“The Brand Naming Workshop was a thorough and insightful process that helped us better understand how to focus on our brand identity in a more structured way. While we ultimately decided not to use the suggested name due to changes in our strategy, we were still extremely satisfied with the workshop's set-up and outcome. The workshop helped us clarify our brand messaging; provided us with helpful tools and set us on a path to success.”
Who we are?
We are two independent consultants with combined expertise in brand protection, brand naming, and brand strategy. We can help you develop a powerful brand name that will increase your company's value and create customer loyalty and recognition.